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NEW Preference Vivids range is our most innovative expertise in bold colours. The formula is infused with a blend of powerful pure dyes selected by our hair colour experts for ultra-vibrant colours.

Shade Blue Black was inspired by Le Marais fashion street style and its iconic alive blue jeans. Create your own look with this vivid Blue-Black colour.

Made for all hair types, the formula comes in a gel texture and 150ml mix kit to provide an easy and even application.

Buy L'Oreal Paris Preference Hair Colour Blue Black 1.102 Le Marais 1 Pack online at Woolworths NZ