Schwarzkopf LIVE Hair Dye Intense Bleach Max Blonde 00B Lightener is designed to deliver powerful lightening with pure blonde results. Achieve up to 9 levels of lift for a striking, high-impact blonde, enhanced with an anti-yellow effect to help reduce unwanted warmth. The result is a clearer, brighter blonde hair colour that stays fresh for up to 6 weeks. We recommend this shade for light brown, medium brown, and dark brown. Designed for ease of use, this hair dye lightener offers straightforward application for confident bleaching at home—helping you achieve bold blonde results with glossy, healthy-looking hair.
Powered by the HAPTIQ System, the caring formula helps protect hair during the lightening process, delivering up to 90% less damage* while maintaining strength and shine.
*Compared with and without conditioner
Scan the on-pack QR code to virtually try on the shade and get a preview of your potential colour result.
For easy application, use the QR code provided to view a step-by-step video tutorial—giving you the confidence to enhance your look.
Intense Bleach & Anti-Yellow Effect: up to 9 levels of lift, and neutralise unwanted yellow tones
Damage Protection: Features the HAPTIQ system technology that protects the hair from damage throughout every step of the colouring process
Beautiful Blonde Finish: deliver 6 weeks of pure Blonde
Vegan Formula: Free from animal-derived ingredients
QR codes: Available on pack for ease of use, access How-To videos and a Virtual Try-On tool to find your perfect shade